Meta Set to Launch Stablecoins Across Facebook, Instagram, and WhatsApp
Meta Eyes Stablecoin Payouts for Creators: A Bold Move to Revolutionize Global Payments
In a bold step that could redefine how creators are paid around the world, Meta is reportedly exploring the use of stablecoins—cryptocurrencies pegged to real-world assets—for international payouts on its platforms including Facebook, Instagram, and WhatsApp.
According to insider sources, Meta has opened early-stage discussions with leading crypto firms in 2025 to pilot a stablecoin-based payout system aimed at reducing transaction fees and smoothing out cross-border payments, particularly for creators in emerging markets.
Why it matters: Traditional wire transfers can be slow, costly, and heavily restricted across borders. Stablecoins like USDT (Tether) and USDC (Circle) offer a faster, cheaper, and more reliable alternative that bypasses currency fluctuations and intermediary banks.
Meta’s vision is simple: empower creators to receive payments instantly, without being penalized by high fees or waiting days for funds to arrive. The company is particularly focused on micro-payouts, potentially as small as $100, which could transform the earnings experience for millions of influencers and digital content providers across the globe.
A Strategic Pivot Back to Crypto?
This initiative signals a possible comeback for Meta into the crypto space following the demise of its controversial Libra project, which collapsed in 2022 under regulatory pressure. While there’s no indication that Meta plans to issue its own coin (yet), the hiring of crypto and blockchain specialists suggests that serious infrastructure is being laid behind the scenes.
Moreover, the move comes amid Meta’s ongoing investments in the metaverse through Reality Labs, which, despite reporting over $5 billion in losses in 2024, remains a cornerstone of Meta’s long-term strategy to dominate digital life.
The Bigger Picture
With over 3 billion users across its platforms, Meta’s adoption of stablecoin payments could be a game-changer for the global gig and creator economy. By reducing barriers to earnings in regions with limited banking access or volatile currencies, Meta could leap ahead of traditional payment giants and reshape how value moves online.
As the lines between content creation, crypto, and the metaverse continue to blur, Meta’s stablecoin exploration could be a pivotal piece in the future of decentralized digital work.
Stay tuned—if successful, this move could put stablecoins in the pockets of billions, quietly ushering in a new era of financial inclusion.
